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    Winter Collection 2026

    Carry a piece of nordic spirit

    Authentic, handcrafted jewelry celebrating Sámi culture & nature

    SHOP BESTSELLERS

  • Winter Collection 2026

    Carry a piece of nordic spirit

    Authentic, handcrafted jewelry celebrating Sámi culture & nature

    SHOP HANDMADE JEWELRY

  • Winter Collection 2026

    Carry a piece of nordic spirit

    Authentic, handcrafted jewelry celebrating Sámi culture & nature

    EXPLORE HORSEHAIR JEWELRY

more than just jewelry - a story you can wear

Rooted in Tradition. Made by Hand.


Simply Sámi Jewelry is created by Swedish-born designer and maker Anna Maria Lengstrand. Each piece is handcrafted using traditional Sámi materials and techniques, combined with a contemporary aesthetic.


This is slow fashion — jewelry made with intention, respect for culture, and deep connection to nature.

ALL HANDMADE JEWELRY

CUSTOM HORSEHAIR JEWELRY

TOTE BAGS

HATBANDS

CUFF BRACELETS

Men's Bracelets

Simply Sámi Jewelry is about keeping tradition alive — not behind glass, but worn, lived in, and loved.

A Living Culture. A Personal Journey.

EMPOWER
EMPOWER
$195.00
SÁMI
SÁMI
$105.00
IISO
IISO
$260.00
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ROOTED IN FAMILY TRADITION

"I brought all my tools when flying back to Sweden & Sápmi and made bracelets on my grandparent's kitchen table with them watching me carefully. They both believed strongly in what I’m creating, and they proudly wore my creations" - Anna Lengstrand

Authentic nordic Sámi handcraft and indigenous jewelry tradition passed from Anna's elders
Hand Made no mass-production. Everything is custom made to fit your order by Anna's hands
Eco Friendly made from high quality raw materials imported from Northern Sweden such as plant-dyed reindeer hide
  • Authentic nordic Sámi handcraft and indigenous jewelry tradition passed from Anna's elders
  • Hand Made no mass-production. Everything is custom made to fit your order by Anna's hands
  • Eco Friendly made from high quality raw materials imported from Northern Sweden such as plant-dyed reindeer hide

Why Choose Simply Sámi?

• Authentic Sámi Handcraft

Indigenous Sámi traditions passed down through generations.

• Handmade to order

Every piece is individually crafted for you — no mass production, no shortcuts.

• Sustainable & Natural Materials

Reindeer leather, pewter-sterling silver thread, and ethically sourced elements.

• Jewelry with Meaning

Each design tells a story of identity, heritage, and self-empowerment.

Find the Piece That Speaks to You

Explore handcrafted Sámi jewelry designed to empower, connect, and endure.

The Soul binder

Beautifully handmade tin-sterling silver & reindeer leather bracelet

The Panorama

 Crafted with intention to celebrate strength, connection to nature, and timeless Nordic design

The OKTA cuff

Perfect for everyday wear — alone or stacked with other meaningful pieces

Take A Peek Inside

Anna's Studio

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Our Happy Customers

  • "I got my Torne bracelet in June and never stopped using it since then. It was extremely hard to pick the one among so many beautiful options. I just love it and I am already ready to get the second one!"

    Simone Maciel

  • "My Sami Sarek bracelet arrived today and it’s beautiful! I have several Sami bracelets from Norway and Anna’s is as well made and as exquisitely designed. I am so happy with my purchase and will order again from Anna".

    Elaine Boisson

  • "Anna, your are one creative beautiful soul. Your jewelery is stunning and i keep coming back again and again. Thank You!"

    Jacqueline Kempton

  • "Perfectly made, perfect fit! Really high quality and professional! Getting so many positive comments about the bracelet from everyone. Thank you so much for this beautiful bracelet!"

    Karolina Semberg